An Experience They’ll Never Forget

August 24, 2020
Executive Coaching

It starts from the first day you have an interaction with your client and continues until the client stops doing business with you— which will hopefully never come to pass.


You must make sure you are always in the “honeymoon” period, yet sometimes you tend to forget that. You spend so much time courting new people that you forget your present loyal clients.


Picture your client walking into a bar for Happy hour with a friend. Somehow the person asks your client what it’s like to do business with you. Your client can’t stop talking about all the great things you and your organization do. He’s telling an endless stories of experiences he will never forget.


Today we talk a lot about how important the customer experience is, but it’s really always been that way. The better experiences you can offer, the more your customers will stay with you.




  1. How  many clients do you have who “sing your praises” ?
  2. What kinds of things do they say they like about you?
  3. Do any of the things they say qualify as a real “experience”—something no one else can do?
  4. What experiences could you create to really “wow” your customers?
  5. Who are the creative ones in your organization  who could come up with unforgettable experiences?
  6. Should you have an incentive program for team members who come up with ideas?
  7. Do any of your competitors create experiences that you might be able to come close to?

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Dan Chiodo

Passion. Charisma. Results. It’s those values and a desire to see others achieve them for themselves that led Dan to found iMPACT Training & Development, a firm which offers training to guide individuals into a higher level of performance through executive coaching, motivational speaking, staff training and organizational development.


As a Certified Mastermind Executive Coach, Dan teaches courses in leadership development, communication, sales, customer service and time management, with a focus on hands-on learning strategies.


Dan’s experience and interest in time management led to writing his book PerfectTIMING which is available on his website, as well as, Barnes & Noble and other books stores.


Dan also serves as the Senior Associate to Dr. Bill Wallisch, founder of MAIN Point, which is a communications firm that specializes in strategic communication skills for organizations worldwide. Clients include astronauts and cosmonauts of NASA, Coca-Cola, Starbucks, General Mills and the White House. MAINPoint also prepares well-known personalities for appearances on national television programs, such as Today, Nightline, Good Morning America and Meet the Press.


Dan spent a great part of his career in the communications field, having served more than ten years as the President & Publisher of the Joplin (MO) Globe, which is one of the largest newspapers in Community Newspaper Holding’s (CNHI) groups of newspapers in the U.S.

Prior to that, Dan held several management positions with Ottaway Newspapers, the community newspaper division of Dow Jones, Inc. He has also worked at communications companies in Pennsylvania, Kentucky, Minnesota and Missouri.


Dan graduated from East Stroudsburg University in Pennsylvania. He also attended the American Press Institute, Reston, Va., the management studies program at Kellogg University, Chicago, Ill., and Leaderpoint Management Development Institute, Overland Park, Ks. He also taught at the Bloomsburg Journalism Institute, Bloomsburg, Penn., and at Ashland Community College, Ashland, Ky. Dan was an instructor for the Xerox Professional Selling Skills program and administrated it for several Ottaway newspapers.


Dan’s assignments have taken him to countries such as Mexico, Panama, Australia, the UK and Dubai. He has also taught in the U.S. for companies such as General Mills, Nestle, Medtronic, Knutson Construction, the State of Missouri and Freeman Health System hospitals.


Dan is also on the John Maxwell Team of instructors and coaches, working with John to offer his courses throughout the country.

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