It’s Time You to Become a Blogger!

August 31, 2020
Executive Coaching

You may be a thought leader and not even know it. Think about all the times that you talk about your products or services and have the ability to persuade others to do business with your organization.


Have you considered that people may want to hear what you have to say? As you talk to prospects or clients each day, start making a mental list of the many topics that you could address.


It’s more important now than ever, since social media is a big part of how we will do business in the future.  Don’t give up your market share to the competition.  Be where people are looking for information.


Create an actual written list of all the topics you could make into blogs. Break down these topics and express your thoughts about them. You will be one step closer to creating your first blog. And as you accumulate these blogs, you will become one of the thought leaders in your field.



Full Disclosure: Years ago, my marketing agency asked me to do one blog a week. I told them that was impossible. I was only writing about one every couple of months. But since they challenged me to do it, I wrote one that week and one every week since.


In fact, I got into blog--  writing so much I now do a month or two in advance. Once you start writing them, you will continue to think of new topics to address.



  1. Who would your target audience be for your blog?
  2. What’s an unfulfilled need of your target audience that you could talk about?
  3. What’s the first thing that comes to mind for a blog topic which you could write about?
  4. What would the main point be for that blog?
  5. What are two or three things that support that point?
  6. What would you say to get people to take action after reading your blog?

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Dan Chiodo

Passion. Charisma. Results. It’s those values and a desire to see others achieve them for themselves that led Dan to found iMPACT Training & Development, a firm which offers training to guide individuals into a higher level of performance through executive coaching, motivational speaking, staff training and organizational development.


As a Certified Mastermind Executive Coach, Dan teaches courses in leadership development, communication, sales, customer service and time management, with a focus on hands-on learning strategies.


Dan’s experience and interest in time management led to writing his book PerfectTIMING which is available on his website, as well as, Barnes & Noble and other books stores.


Dan also serves as the Senior Associate to Dr. Bill Wallisch, founder of MAIN Point, which is a communications firm that specializes in strategic communication skills for organizations worldwide. Clients include astronauts and cosmonauts of NASA, Coca-Cola, Starbucks, General Mills and the White House. MAINPoint also prepares well-known personalities for appearances on national television programs, such as Today, Nightline, Good Morning America and Meet the Press.


Dan spent a great part of his career in the communications field, having served more than ten years as the President & Publisher of the Joplin (MO) Globe, which is one of the largest newspapers in Community Newspaper Holding’s (CNHI) groups of newspapers in the U.S.

Prior to that, Dan held several management positions with Ottaway Newspapers, the community newspaper division of Dow Jones, Inc. He has also worked at communications companies in Pennsylvania, Kentucky, Minnesota and Missouri.


Dan graduated from East Stroudsburg University in Pennsylvania. He also attended the American Press Institute, Reston, Va., the management studies program at Kellogg University, Chicago, Ill., and Leaderpoint Management Development Institute, Overland Park, Ks. He also taught at the Bloomsburg Journalism Institute, Bloomsburg, Penn., and at Ashland Community College, Ashland, Ky. Dan was an instructor for the Xerox Professional Selling Skills program and administrated it for several Ottaway newspapers.


Dan’s assignments have taken him to countries such as Mexico, Panama, Australia, the UK and Dubai. He has also taught in the U.S. for companies such as General Mills, Nestle, Medtronic, Knutson Construction, the State of Missouri and Freeman Health System hospitals.


Dan is also on the John Maxwell Team of instructors and coaches, working with John to offer his courses throughout the country.

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